Find Sales Leads At Vendor Events
When you set up your table at a vendor event in the hope of achieving leads that will lead to home party plan events it is important that your table stand out from your competitors' tables. You need your display to be so appealing that people walking by stop to not only look at it, but to speak with you, look at your merchandise, and fill out a form with their contact information. Here are some ways to accomplish this:
Let Them Taste The Products
It is hard to sell someone on the idea of hosting a home party plan party for products that she or he cannot feel, taste, touch, smell, etc. If you sell gourmet foods, then this is a wonderful opportunity to put out samples of your most popular products. Make sure that the items that you put out will still look and taste as wonderful at the end of the day as they did at the beginning. This means that cheeses or other foods requiring refrigeration are not ideal. Use bite size pretzel sticks for your potential leads to scoop up dip in a sanitary manner, or offer toothpicks for bite size brownies.
Have Business Samples Available
Even if you do not sell food, you can still attract a great many passersby with an attractive display of your most interesting products. If you sell purses, then you may want to use collapsible racks to display all of your different styles. This may net you a few impromptu sales as well as leads for future parties! Make sure that your display is tall so that it can be seen by people further down the aisle.
If you sell kitchen gadgets, then be sure to have some out for prospective leads to try! Put out a carrot or two next to a peeler, and buy a bag of apples to let potential customers try out the apple slicer. Makeup home party plan companies can find great success with tubes of lipstick and other makeup for women to try out.
Brand Your Home Party Business
Be clear about who your company is, so that the potential customers who have heard of your brand in the past will be more likely to approach your table. Use a banner or another sign to make it easy for a fan of your purses, kitchen wares, makeup, or gourmet dip mixes to find you in a crowded vendor event.
Hold A Mini Home Party
At your regular parties you may do demonstrations. Whether it is a makeover on a lucky guest so others can see how the makeup you sell works, or a demonstration of how your knife set can slice through anything, these are the most effective ways to drive sales. Do an abbreviated demonstration at your table at a vendor event to draw visitors, and get more leads.
If you sell makeup, then give women coming by a quick makeover by walking them, and your audience, through how to apply eye makeup or blusher. If environmentally-sound cleaning products are your niche, then quickly demonstrate how one of your cleansers is capable of removing even the most stubborn sludge from a household surface, such as a square of linoleum. Be ready with a few different demonstrations, and be ready to repeat them throughout the day.