Outdoor digital signage systems.
An outdoor digital sign differentiates in looks from say digital advertising equipment in an LCD enclosure to an antire showroom window that is touchscreen; these outdoor digital sign systems are sweeping the world.
So let us look at were the dynamic marketing industry is at and what innovative products are evolving so that everyone is fully aware of the devices available.
Traditional outside dynamic sign systems.
Conventional outdoor dynamic sign systems incorporated a flat screen display and a content player, these are deployed every where from shopping centres, retail outlets, gas stations to train stations and ferry terminals. But utilizing this original solution is both tried and tested, especially when used in hostile sites where potential harm may happen to the electronic hardware.
This king of hardware comes in 2 forms, one use a dedicated out of door TV, the other, more lower priced alternative (which is also the most popular) is to use conventional indoor commercial displays and put them into an LCD enclosure. The LCD enclosure gives the electronic signage safeguard from everything that can harm the devices, this could be from freezing temperatures or baking heat, on the other hand the dpeloyment could be in an area that has a high crime rate to theft and vandal defense is also provided.
Digital signage hardware for factories?
You may think this is mad, but even production facilities are deploying large flat panel TV's on the production line, this is being used in two parts. The first is to display the daily manufacturing information desired for the managers to watch and control the production line, this data is then interspersed with digital content that highlights the company's products, services and their involvement with the local neighbourhood.
In the factory environment, they normally use either LCD monitor enclosures or monitor enclosures depending on where they are being fitted and for what function.
Touch glass digital sign systems.
Touch glass technology is growing in the outdoor electronic sign industry and now retail outlets can even sell when they are closed.
This new sort of outdoor electronic sign system is only restricted by your imagination, for example the whole window of a car dealership could be their real-time sales person, working 24x7, 365 days of the year. Or the solution can be utilized on a section of the window; the selections is literary down to the end user and they could even run different promotional projects on varied different parts of the window, very similar to zoning on an LCD screen.
This would make the window of any shop their online catalogue and would increase your shoppers awareness of your store and the products you sell, however before anyone rushes off looking for this solution, just remember with it being at the sharp edge it is more than likely to be one of the most expensive solutions available.
There is an out of home digital sign system for every company, no matter how enormous or tiny they are. Even a digital poster could uplift an office reception area and these are the most fundemental of digital signage solutions.