Display units are used in marketing and sales to promote the sales of many different types of product. Counter displays are display units placed on a counter. They are a very effective marketing device in increasing sales at the point of sale. The idea is that the colourful and eye catching counter display is filed with the product you wish to promote, thus showing it off to its full advantage as well as placing it in the place where every customer is bound to see it.
Counter displays come in a number of forms according to what they are intended to be used for. Some counter displays have a gravity feeding device included in the design. This means that the product with which the display unit is filled, is always readily available to any customers.
A number of materials can be used to make counter displays, including card, acrylic, display board, corrugated cardboard and plastic. Some materials are more hardwearing or more expensive than others, so you can purchase your counter display in whichever material you wish, according to what price you want to pay and how long you want it to last.
Counter displays are a very useful marketing device and have a great many advantages. They are relatively cheap and affordable to nearly all businesses no matter how small or large. They are also very practical and often come flat packed making them easier to transport. Some counter displays are pop up which makes them very quick and easy to assemble.
By using counter displays you can promote the sales of nearly any product you wish in a way which requires very little effort, time and money. The counter display draws the attention of customers which helps increase customer awareness of a specific product and thus increases sales of that same product.